BeLocal Consulting
Twenty-five years of cross-border investment experience, described in boilerplate nobody could parse. Made legible, credible, and founder-led.
- Client
- BeLocal Consulting
- Sector
- Trade and investment advisory
- Scope
- Full website rebuild
- Markets
- India to the Americas
The old site
Boilerplate over a stock lightbulb, services that were just labels, and a founder nowhere to be seen.
A headline that said nothing
“With well proliferated networks, subject experts and numerous success stories.” Vague boilerplate over a stock image. A visitor learned nothing about what the firm actually does.
Services were just labels
“Our Services” was a heading with nothing behind it. A prospect could not tell what BeLocal would do for them, or where they fit.
The founder was invisible
Advisory is bought on the person. Mahesh's 25 years in cross-border investment, with senior roles at Austrade and the Economic Development Board of Mauritius, were nowhere near the top.
Thin proof
Three client logos and an unexplained list of affiliations. A firm that has worked with dozens of companies across continents looked small.
Six moves.
Put the founder up front
Mahesh leads the site: 25+ years in FDI promotion, senior roles at Austrade and the Economic Development Board of Mauritius, and a chair seat at the Maharashtra Economic Development Council. The credibility a client is really buying.
Turned labels into real services
Four defined offers, each saying what it does and who it is for: India market entry, trade facilitation and matchmaking, outbound expansion for Indian firms, and investment and partnership facilitation.
Made the complexity legible
A genuinely complex cross-border set of services, organised so a first-time visitor understands the firm in a single scroll.
Surfaced the proof
The 40+ client logos, the affiliations and board roles, the sectors and the regions served, all presented as credibility a prospect can weigh rather than a list to scroll past.
One clear next step
Book a consultation, as the single repeated call to action, so an interested visitor always knows exactly what to do next.
Rebuilt end to end
A full rebuild, responsive through every round of feedback, shipped to a site that finally reflects how the firm works with clients.
Live on belocalconsulting.com
Founder-led, four defined services, and the proof a cross-border client actually weighs before a first call.
25+ yrs
Founder-led, in cross-border investment
40+
Client companies across continents
6
Regions served, India to the Americas
“Nitesh rebuilt our website and quickly understood what an advisory firm needs it to do. He took a fairy comple set of services and made them clear and credible, and he was responsible through every round of feedack. The new site finally reflects how we actually work with clients, and it has made those first conversations much easier. Genuinely glad we worked with him.”
Mahesh RathodFounder, BeLocal ConsultingYour work is better than your website says it is.
That gap is the whole job. Tell us how your business actually runs and we will show you where it is leaking.